Now, Google offers many benefits and exceptional discounts to advertisers collaborating with a CSS other than that of Google Shopping as part of their campaigns. And if you take advantage of it now by opting for Feedcast: the CSS of the ORIXA MEDIA agency ? This is certainly THE news of the year 2018 for Paid Media. Almost a year after the Belgium Email List of Google by the European Commission for abuse of the dominant position of its price comparison, on its own search engine, the giant finally announces the opening of its advertising space to other comparators called “CSS”.

How it works ? Explanation of operation on the CSS side Now, CSS has the same chances as Google to rank in Google Shopping search results. They can therefore attempt to redirect part of the traffic directly to their own platform. CSS – ORIXA MEDIA To take advantage of this opportunity, CSS will need to use a Google Merchant Center account for each e-merchant they want to work with. Indeed, Google now offers “sublet” spaces at a preferential rate within Google Shopping . Marketplaces and web agencies – such as ORIXA MEDIA – can therefore open a sales channel of the “wholesale shopping ad” type in order to offer products from their customers’ flows.


Explanation Of Operation On The Advertiser Side

CSS – ORIXA MEDIA Explanation of operation on the advertiser side Advertisers on Google Shopping now have the option of being put in touch with CSPs or “Comparison Shopping Partners” for carrying out their campaigns. However, the selected CSP must be certified by Google in order to guarantee quality support to advertisers. For the most important players, Google grants the status of “Comparison Shopping Partner Premier”. ORIXA MEDIA, as a certified Google Partner Premier agency , provides you with optimal and tailor-made support throughout your project. Our certified experts are at your disposal to guarantee you the best performance and allow you to exceed your objectives. Do you want to get started with ORIXA MEDIA?


It’s very simple: just link your Google Ads account to the Google Merchant Center of our CSS Feedcast . Then, thanks to the data collected in the feed, our CSS will be able to upload the products on our own platform. Once this first step has been completed, your shopping ads will appear in the Shopping search results with the mention “ad by (CSS name)” and therefore in our case Feedcast. For more information, see the full operation guide Note: Since November 1 and until the end of this year 2018, Google will credit Google Ads accounts at the end of each month up to 5% of spending on Shopping.


What Are The Advantages Of Choosing Css Feedcast By Orixa Media?

Also, Google has decided to raise the credit limit from € 32,000 to $ 100,000. In 2019, Google may decide to end its incentive program. Case to follow. What are the advantages of choosing CSS Feedcast by ORIXA MEDIA? Feedcast is a technological innovation signed by Orixa Media. With twelve years of expertise in product flow management, our certified Google Partner Premier experts have developed a 100% unique technological solution designed to improve the performance of all e-merchants on Google Shopping campaigns. Our CSS Feedcast solution ensures optimal management of your product feeds on Google Shopping.

With Feedcast, benefit from many exclusive advantages: 3 months free : test our CSS solution for 3 months without any expense and benefit from expert support from our teams. 20% savings on your auctions : optimize your performance at a lower cost by immediately taking advantage of a 20% savings on your Google Shopping auctions. Offer without obligation : try our solution with confidence, our offer is guaranteed without obligation. One thing is certain: you will be convinced!

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