A large majority of bloggers give up within the first 6 months (source Blogger Tips ). This is also the case for the majority of corporate blogs. So if you’ve been posting web content regularly for several months now, you’re on the right track. Congratulations ! Many of your competitors have already given up. Indeed, it takes a lot of perseverance to Panama Email List publish articles on a blog without losing motivation. Obviously, this is not your case, all the indicators are green: Your business blog traffic is growing, You have more and more visitors every day.
More and more subscribers to your newsletter, Some of your articles end up on the first page of Google, BUT, you realize that managing your labels is a disaster. Look at the old footer from #audreytips site where I inserted the “tag cloud” widget. It’s totally illegible, rough … a disaster !!! keyword cloud widget. It’s illegible, rough … a disaster I went to see Laurent to ask him for advice: It’s normal. After a while, the list of your WordPress tags is no longer under control at all. You have to do the housework. Do this carefully, remembering to do the proper 301 redirects.
Why Is It So Important To Manage Your Labels?
Okay, I’ll get started! I’m not the only one, Laurent told me, it’s reassuring, but not satisfactory. I imagine some of your labels are: Redundant, Unimportant, Or even misspelled … So, it’s time to clean up your WordPress labels. Do not worry ! It’s pretty easy to do without taking up a lot of your time. And that can pay off big. Indeed, a clean and well-organized blog is essential for your readers and Google to appreciate your content. Table of contents [ show ] Why is it so important to manage your labels? Why is it so important to manage your labels?
Let’s start with a definition: A tag (or tag, marker, caption) is a keyword (signifier) or term associated with or assigned to information (for example an image, an article, or a video clip), which describes a characteristic of the object and allows easy grouping of information containing the same keywords (source wikipedia ). Tags, like categories, are “taxonomies”. In computer science, “taxonomy” designates a method of classifying information in an architecture structured in an evolutionary manner (source Wikipedia ). Remember that categories and tags are ways to organize and group your web content. They help your readers and search engine spiders navigate your site. And it is obvious, but as much to say it!
What Are The Best Practices For Labeling Your Blog Posts?
Your readers will navigate your business website more easily if your article labels are well organized. By clicking on the labels of an article, your visitors find themselves in one click on the list of your articles which speak of the same subject. As navigation from one page to another is simplified, you improve your bounce rate. It is also more likely to win new customers. For search engines like Google, the tags: Are a great way to understand the topic of your business blog with links with keyword rich anchor text, Participate in the internal networking of your company’s website, Make it easier for search engine robots to crawl your website . The internal mesh strengthens your SEO.
Indeed, a page of your website with a good ranking for Google will bring its share of traffic to other pages which are linked to it. To sum up : A messy label system is detrimental to the usability and SEO of your website. Here are my 2 recommendations Avoid at all costs that certain labels: Overlap with each other or with a category, Have a keyword that is not relevant to your target audience. With cleaner, more organized labels, you help your readers and bots navigate your business blog better. This results in a lower bounce rate and higher rankings in search engine results pages. I saw it on #audreytips. With more precise labels, some of my pages saw a significant increase in their traffic. And we have also seen it with some of our customers.