Google has learned to identify these network sites since 2014 and severely penalizes them. e. Exchange links This tactic involves exchanging links with another site. Like, “I’ll link you and you give me one back”. It is easy this way to get South Sudan Email List backlinks. Regardless of relevance, validity, and even ethics. Although completely ineffective today, I receive several emails a week offering me this kind of exchange that I systematically refuse. f. Register on link directories Link directories are also a thing of the past. These were used to rank websites in the 90s.

But they have lost their usefulness as search engines have evolved their algorithms. So, these link directories quickly turned into a space for creating backlinks, without any value for Internet users. Google has obviously identified this problem. In recent years, he has not placed much value on the links that come from these directories. Also, I imagine your site will be penalized if you register with thousands of directories that look like they were last updated in the 90s. g. Buy inbound links Paying for links has violated Google guidelines for a while now.

 

 Choosing The Wrong Keywords

However, I still continue to receive emails offering me paid links. This tactic, while harmful, is unfortunately far from dead. Of course, paying to get backlinks is a lot easier than gaining them naturally. But avoid this danger of SEO so as not to take unnecessary risk. Indeed, Google is a multi-billion dollar company that employs some of the smartest people on the planet. Their algorithms will eventually find you sooner or later and penalize you. h. Publish to article directories Article directories were born to share useful content. These directories quickly turned into link factories. And the Internet has even been inundated with low-quality software-produced content. Users have abandoned directories.

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Only certain so-called Digital Marketing experts continue to put their links there. Since the Google “Panda” update, avoid article directories like the plague unless they occupy your niche or are very concerned about protecting their readers with strict guidelines. There are a maximum of one or two directories valid for each niche. Others can only lead you to a penalty from Google. i. Post irrelevant or low-quality guest articles There has been a lot of buzz around guest posts to improve a website’s SEO. Guest posts are not acceptable if you are doing it purely to build links, with blunt, irrelevant content.

 

Stuffing Your Content With Keywords Is Not Seo Optimization

This is because guest posts are only effective if you do it for public relations purposes like: Gain more visibility, Demonstrate your expertise, Establish your brand … This means that you must produce content that is rich, relevant to your readers and in keeping with the theme of the website you are hosting. What should you do instead? So, if most of the known link building techniques are harmful or even dangerous, what needs to be done to improve your ranking with backlinks? First of all, remove links that are poorly regarded by Google. To do this, contact the site owner to ask them to remove the link. If you haven’t heard from the site owner, or if you have too many links to remove, disavow those links on your Google Search Console .

For more information, see Google’s help page on how to disavow an inbound link . Now that you’ve gotten rid of all those dodgy links, focus on getting quality backlinks .To reach the first Google page, learn to speak its language Now let’s move on to the second step. This step consists in making Google clearly understand the topic addressed by your website, your blog post or your Landing Page. For this, you must write relevant content with real added value for your readers. In addition, this content tells Google what keyword you are looking to rank for. 1. Choose the subjects of your content Start by writing content that answers the primary and secondary questions of your future readers.

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