You use Google every day. But do you know how to exploit its full potential? Sometimes it is not easy to find the desired result in Google . It is not for nothing that the latter continues to improve its algorithms in order to offer more and more Hong Kong Email List results. Latest breakthrough to date: Passage Ranking highlights an extract from a website in the search results page (or SERP). Recently implemented in the United States, this update was notably justified to find “the needle in the haystack”. One could not find a more telling image.

With more than 130,000 billion pages indexed on Google (a constantly increasing figure – source of the Moderator’s Blog ), it is becoming urgent to go beyond the simple entry of search terms or expressions to navigate “in the haystack ”. Indeed, who has not stumbled one day on Google to find an article that we thought we had put aside, but of which we ultimately did not note the link or retain the site? And who finally got lost in the multitude of cookies that make up our daily browsing? This is a discussion I had with Thierry Randretsa who manages the blog of a web editor .


Combine Advanced Operators For Your Web Writing

Our discussion immediately focused on advanced research operators . Contents [ display ] What is a Google search operator? What is a Google search operator? Google was the first search engine to offer advanced operators to users. Initially used as part of Google hacking, it has become more democratic as its possibilities have diminished. Also called a Boolean operator or a search operator , this is a special query that you enter into the search engine to obtain more precise information. Indeed, many advanced operators have become obsolete in recent years.


However, there are still a few that are still powerful enough to give you access to results that you struggle to find with a “normal” query. In addition to saving time, the Boolean operators are the way to get valuable information for your web copywriting or SEO . Note : Google’s advanced operators also work for other search engines. But before we start to see how to do advanced searches, let’s see the syntax of an operator in the Google search box? It’s very simple. Simply type the operator, followed by “:”, then the query, all without spaces.


Conclusion On Advanced Google Search Operators

The operator “” for surgical research The operator “” for surgical research Haven’t you done some research and come across results that just don’t include… your search terms? There is an operator to end the problem. These are the double quotes (““). Just put the search word (s) in quotes, and Google gives you results that include exactly that word (s). This operator is useful for more than one reason: By putting your brand in quotes, you can find out who is talking about you on the web. Useful when you’re just starting out and it’s still difficult to find you in Google , By typing a passage (a sentence or a chapter…) from one of your pages in quotes, you will identify who has taken it up identically and thus identify the duplicate content .

To summarize, the quotes are therefore used to search for a given expression. “Site:” to limit your search to the content of a website The second search operator we cover is “site:”. “Site:” simply restricts the results to a specific site. It is very useful to save time on the technical aspects of your web writing and your natural referencing . So, when you type a query with the advanced operator “site:”, followed by the URL address of your website, you get the number of pages indexed in Google : “Site:” to limit your search to the content of a website In this case.

Leave a Reply

Your email address will not be published. Required fields are marked *